The FY25 Industry Advertising Co-Op Program aims to offer industry partners simple, affordable and flexible advertising opportunities. This year’s program will also focus on including media opportunities that are compatible with Adara’s pixeling services, allowing VTC and our partners the ability to gather a more robust data story.
The programs will be available July 1, 2024 – June 30, 2025.
If you are unsure of how to start your Paid Media plan or have any questions, please contact Lindsey Norment.
When developing ads that are part of the Industry Advertising Co-Op Program, please follow the VIFL Brand Guide. Many programs require use of the Virginia Is For Lovers ® logo, which may be requested here.
View the webinar below to find out information about VTC’s Flagship campaign and the FY25 Co-op program.
- VTC Brand Resources Webinar – June 2024 – Password: 1A!f7sT.
The FY24 Co-op programs will end on June 30th, 2024. For information about the new FY25 programs, please click here.
If you participated in the Social Media Reimbursement program and/or the Google Reimbursement program and you need information on how to submit your reimbursement documentation, please click here.
If you have questions about any of the FY24 programs that are ending on June 30th, 2024, please email Lindsey Norment, [email protected]
Print & Digital Content
Blue Ridge Outdoors